It may come to a surprise that many skin care and makeup brands add gluten to makeup. 

Often, skin care products use wheat germ in the production of their makeup products but do not process the product enough to remove all the gluten.  

Gluten in makeup appears as hydrolyzed wheat proteins, as well as Vitamin E (derived from wheat), on makeup packaging. 

For some people, even consuming trace amounts of gluten can cause serious reactions, making gluten-free makeup a priority.  

Gluten-Free Makeup Brushes

What is Gluten-Free Makeup?  

Finding out if there is gluten in your makeup brands can be difficult. In recent years, gluten-free cosmetics have grown in popularity and started labeling their products or have statements and guides on their website to help you identify which products contain gluten.  

If you have an allergy to gluten or another serious allergen, there are tons of great makeup brands made with all-natural, organic ingredients that will make you look great and feel good too.  

Gluten-Free Makeup Benefits 

Especially if you are extremely sensitive to gluten and react with even the smallest amount of exposure, gluten-free makeup can make a huge difference. The products with the largest benefit are lipstick and lip products, as well as powders, that are gluten-free.  

Lipstick and other lip products can be easily consumed by accident due to the proximity to your mouth, making it difficult to avoid frequent exposure to gluten. Furthermore, powder makeup that contains gluten can become airborne, leading to possible inhalation of gluten particles. 

Buying gluten-free cosmetics, especially from gluten-free makeup brands, which eliminates gluten containing ingredients from their factories and test for it in their products, can eliminate this unnecessary exposure.  

In addition, many gluten-free makeup brands also value using vegan, organic, cruelty free, paraben free, and allergy friendly ingredients in their products. Thus, making them increasingly valuable if you hold beliefs or allergies that prevent the use of other makeup brands.  

Can Gluten Be Absorbed Through Skin? 

In short, no, gluten cannot be absorbed through the skin, it needs to be ingested to cause an immune reaction. In fact, gluten proteins, while microscopic, are still too large for your skin to absorb. 

Some people believe that gluten containing makeup can break out your skin, however there is no scientific proof that confirms this belief. More often, it is actually the chemical additives and cheap fillers in makeup that can lead to acne and skin flare ups.  

Still, consuming makeup that contains gluten can still result in a skin reaction, whether it be from lipstick, power, or cross contamination. To be careful, you should wash your hands after touching gluten containing products, as you could accidentally cross contaminate and consume it if you have enough residual gluten on your hands.  

Gluten-Free Makeup Brand List  

Finding great gluten-free makeup brands can be difficult, so we did the hard work for you! Here are some of the best gluten-free makeup brands (tested to ensure it will not lead to an allergic reaction).  

Check it out if you are interested in converting your cosmetics collection to gluten-free.  

Afterglow Cosmetics 

Afterglow Cosmetics

This company is a fantastic source of gluten-free makeup, especially because the production facility is entirely gluten-free. It even has certification of approval from the Gluten-Free Certification Organization (GFCO).  

Afterglow is also free of parabens, soy, lead, talc, bismuth oxychloride, petrochemicals, synthetic humectants, and mineral oil. Plus, Afterglow also offers vegan product options, and is PETA approved.  

You can find this gluten-free makeup at Ulta, as well as CVS, and on the Afterglow website. They have excellent options for both gluten-free eyeliners, as well as gluten-free eyeshadows!  


Mirabella Cosmetics

With a massive diversity of products, Mirabella is an excellent choice to turn to. Their gluten-free eyeshadow collection is especially impressive. All of Mirabella’s cosmetics are formulated to be gluten-free, with exception to the skin tint crème collection, which uses wheat protein in its recipe.  

Despite this, Mirabella is adamant about their rigorous process in cleaning and sanitizing production equipment in-between batches and asserts that vendors conduct through testing on the products to ensure they are gluten-free.  

Their makeup is also free of other unhealthy ingredients, such as talc, dyes, fragrances, and parabens. You can find this gluten-free makeup at Walgreens, Ulta, and on the Mirabella website.  

Gabriel Cosmetics 

Gabriel Cosmetics

Gluten-free makeup from Gabriel Cosmetics is also certified gluten-free, and uses organic ingredients to create their products, such as sesame, jojoba oil, aloe, St. John’s Wort, sea fennel, and it is vegan.  

It is also free from peanuts and tree nuts (with exception to lip gloss and cuticle oil), as well as lead, toluene, DBP, formaldehyde, hydrogenated oils, soy, and more. Their gluten-free foundation is a great product if you are looking for a new cosmetic.  

Plus, Gabriel’s nail polish is also impressive, excluding the 5 most common toxins from their production line.  

Gabriel’s Cosmetics also has sister lines under the names of Zu Zu Luxe and Clean Kids. You can find this gluten-free makeup at Sephora, as well as Walgreens, Target, Whole Foods, and the Gabriel Collection website. 

Red Apple Lipstick 

Red Apple Lipstick Cosmetics

While they are known for their gluten-free lipstick and gluten-free lip gloss, Red Apple Lipstick also boasts a wide variety of products, including eye shadows, lip liners, blush, and more.

This is a certified gluten-free company but is also free of parabens, corn, lead, animal parts, chemicals, and GMOs.  

Their company also conducts regular testing to ensure that there are zero trace amounts of gluten in their products.

If you have questions about their products and the ingredients, the Red Apple Lipstick customer service is excellent! You can find Red Apple Lipstick products exclusively on their website.  

Root Pretty 

Root Pretty Cosmetics

While this small brand is not certified gluten-free yet (they are working on it!), Root Pretty gets their ingredients from certified gluten-free vendors. Their products are also vegan, certified organic, and free of parabens, fillers, and other synthetic fragrances and products.  

First spotted at the Indie Beauty Fair in 2016, Root Pretty is known for its vibrant colors that will stand out in a crowd and bring life to your usual makeup routine. You can find Root Pretty cosmetics on their website or in retail stores in Iowa. 

Kiss Freely 

Kiss Freely Cosmetics

The most allergy friendly make up brand on the list, Kiss Freely has a wide variety of products that are free of top recognized allergens, including gluten, tree nuts, shellfish, soy, corn, coconut, sesame, animal products, dairy, and eggs, fish, and it is free of animal products.  

All of the products produced by Kiss Freely also have their own designated production lines, so cross contamination of gluten particles is not an issue.  

While many of the products use organic ingredients, the main priority in production is being allergy sensitive, so some non-organic ingredients are used. Still, all the recipes are still clean and minimal.  

Kiss Freely is known for their lipstick, and while some of the colors may be a bit deceiving when looking at the stick itself, when you put the color on your lips, it looks astonishing! You can buy Kiss Freely products through their website and select small businesses.  

Anne Marie Gianni 

Anne Marie Gianni Gluten-Free Cosmetics

This brand produces makeup and skin care products that are gluten-free and created from clean, organically grown ingredients.  

Handcrafted and possessing ayurvedic qualities, many of the products include ingredients such as powders from rosemary, lemon balm, and lavender leaves, as well as Moroccan clan and fenugreek.  

Anne Marie Gianni offers a wide variety of skincare products including serums, cleansers, and mists, as well as gluten-free foundation options in an array of shades. You can find this unique gluten-free makeup at Walmart, health food stores, and the Anne Marie Gianni website

Dr. Dan’s Lip Balm 

Dr. Dan's Lip Balm Cortibalm

From mild to severe chapped lips, Dr. Dan’s is the way to go, and it is the number one dermatologist recommended brand for chapped lips.  

Whether you are an Accutane user, allergy sufferer, have sensitive skin, or just super chapped lips, Dr. Dan’s can vastly improve your condition, giving you kissable, supple, lips.  

Dr. Dan’s is made with a gluten-free vitamin E source, and other gluten-free ingredients, so it is safe to use for people who are sensitive to gluten. You can find Dr. Dan’s lip balm at Target, Walgreens, Sephora, and on the Dr. Dan’s website

W3ll People 

W3ll People Cosmetics

This company makes natural, plant-based beauty products, and follows a minimal approach to beauty and makeup, asserting that pure ingredients are important to use on the skin, as it is the body’s largest organ.  

W3ll People’s products are free of gluten, GMOs, sulfates, phthalates, fragrances, parabens, and many other harmful filler ingredients. While the Mineral and Creme stick Collections are gluten-free, W3ll People’s Bio Extreme lip gloss uses wheat.  

Though, the company is working to remove the ingredient, and the product is made separately to ensure other products are safe for celiac people. You can find W3ll People products at Sephora, Ulta, Walgreens, and on their website.  

Zu Zu Luxe 

Zu Zu Deluxe Cosmetics

As stated earlier, Zu Zu Luxe is a sister brand alongside Gabriel’s Cosmetics and Clean Kids. Zu Zu Luxe is also a certified gluten-free brand, using similar ingredients to Gabriel’s, including aloe, jojoba oil, sesame seed oil, sea fennel, and sunflower oil.  

Moreover, the list of ingredients shown on the website also demonstrates where the ingredients are derived from, giving you peace of mind for their naturally sourced products. Zu Zu Luxe is also cruelty free and vegan, certified natural by the NPA, and contains organic ingredients.  

We recommend trying the Zu Zu Luxe mascara due to its great ability to curl and lengthen eyelashes, while maintaining its delicacy to work for people with sensitive skin and eyes.  

You can find this gluten-free makeup at Ulta, Whole Foods, Macy’s, Sephora, and on the Zu Zu Luxe portion of the website.  

S.W. Basics 

S.W. Basic Cosmetics

If you have been searching for great gluten-free skin care brands, S.W. Basics has you covered! Using gluten-free ingredients (with exception to the exfoliant that uses oat flour), certified by PETA to be cruelty free, and vegan (with exception to beeswax in the lip balm), S.W. Basics has a fantastic array of skin care products.  

All of their products only contain 5 ingredients or less, that are clean and organic, such as rosewater, shea butter, tea tree oil, sweet almond oil, coconut oil, and more. S.W. Basics also offers a wide variety of skin care products, including sprays, masks, creams, toners, and even makeup removers, all gluten-free.  

You can find S.W. Basics on their website, as well as in Target and Walmart. 

FAQ: What Big Makeup Brands are Gluten-Free? 

Are Bare Minerals gluten-free? 

While Bare Minerals gluten-free options exist, the company asserts that they operate in a shared factory.  

This could result in cross contamination, and not all of their products are gluten-free. 

Is CoverGirl gluten-free? 

The company states that gluten-free makeup options are labelled, but there is no guarantee that cross contamination does not occur. 

Are L’Oreal, Maybelline, and Lancome gluten-free? 

The makeup conglomerate has made no clear statement about gluten in their makeup products. So, for now it’s better to avoid it.  

Is Revlon gluten-free? 

The company does not test gluten, nor does it provide information about gluten containing products. Same about previous question, better to avoid Revlon until further proof that they are gluten-free. 

What about Vegan Makeup? 

If you are vegan or want to support cruelty-free makeup options, search on PETA’s company finder for gluten-free makeup brands. 

Gluten-Free Makeup Cosmetics

Final Thoughts 

Gluten-free makeup is not a definitive requirement for people with celiac disease, with the exception of lip makeup, such as balm, sticks, and gloss that can easily be ingested accident and, subsequently, cause an allergic reaction.  

As long as you wash your hands and are careful not to accidentally consume gluten-free makeup, you should be okay. However, if you would like to try gluten-free makeup and reduce the stress and hassle of your beauty routine, there are many great brands to choose from! 

Join the Allergy Project community today to learn more about gluten allergies and celiac disease. Download our app to find where you can find gluten-free makeup and other celiac friendly products. 

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